E-commerce businesses own a lion’s share of the global economy at present. No matter how large your brand is, if your brand does not have a strong online presence, it is likely to lose its popularity over time. This is how every business works in this era. There are several reasons behind this situation. The […]

Wherever there is a business opportunity, there will be competition! This is the digital era of e-commerce that holds immense potential for aspiring entrepreneurs and businesses to transcend borders within seconds, and reach out to hundreds and thousands of target customers with their products and services,  all thanks to the internet and the constantly evolving […]

The virtual world is a way of life to communicate, work, entertain and do all you possibly can think to run about your daily lives. The digital era has shifted people to using the online platform to make life easier. Online shopping is now more popular than ever before and will continue to be on […]

The global spread of the COVID-19 pandemic has led to a dramatic decline in traditional marketplaces and explosive growth in e-commerce business. The popularity of e-commerce services was already on the rise prior to the pandemic, but it skyrocketed following the outbreak of the pandemic. The lockdown phase left no choice but to switch to […]

You may have noticed that nowadays almost every institution, business, or office employs software tools to track their data, both operational and otherwise.  In this era of digitalization, every business requires software services to ease the hectic processes that were done manually in the past. SaaS, or software as a service, is, therefore, a very […]

It is often said that managing a website is far more difficult than developing one.  A newly launched website that looks fantastic may be exciting and bring immense opportunities but there is no deadline to managing it. A website for any purpose should be constantly updated according to consumer needs, and optimized for growth with […]

There is a never-ending debate about SEO vs PPC which one is better. SEO brings you organic traffic, but it takes time. On the other hand, PPC is faster but is a little bit costly and complex process. So, which one is greater than the other? The answer is, “Rather than trying to compare the […]

Over the last few years, there has been a drastic shift in the business world in Bangladesh. Every business has started focusing on going online with the most profitable marketing strategies, especially during the outbreak of Covide 19. As people spend more time online, marketing has become the most beneficial investment for businesses to keep […]